A Powerful Leadership Truth

To Compete Globally, We Must Think Locally

Guest Speaker: Paco Underhill
Global Retail Expert & Strategic Advisor

Thursday, April 9, 2026

Guest Speaker:

Paco Underhill

With over four decades of experience across 50+ countries, Paco Underhill is the world's leading authority on retail psychology, consumer behavior, and shopping anthropology. From Fortune 100 companies to university lecture halls, Paco transforms how organizations understand and connect with their customers.

About the Event:
Integro Bank, in partnership with Global Chamber of Commerce announce April CEO Club Event featuring internationally recognized retail expert and best-selling author Paco Underhill, who will reveal why global scalability is impossible without a mastery of local execution. Space is limited. RSVP today to secure your seat.

The When & Where
DATE: April 9, 2026
TIME: 4:30 PM - 7:30 PM
LOCATION: Integro Bank Headquarters-
16215 N 28th Ave, Phoenix, AZ 85053