News & Insights

News Banner
Main

Posts Tagged 'marketing'

We are pleased to present below all posts tagged with 'marketing'. If you still can't find what you are looking for, try using the search box.

What are Small Businesses Looking for When it Comes to a Tech Stack?

A U.S. Chamber of Commerce study found that 85% of small businesses reported that technology platforms were essential in getting their business up and running. Additionally, 94% indicated that technology helps them operate more efficiently. Small businesses should consider focusing on building a robust and cost-effective tech stack to remain agile, connect with customers, and streamline operations. With the right tools, these businesses can possibly enhance productivity and compete more effectively with larger companies.

Recognizing the Signs for Your Business's Next Move

If your business has ceased to grow, it may be time to consider a pivot. According to CB Insights, 17% of startups fail due to flawed business models. Therefore, if you are not making progress, it's important to reconsider your strategy and explore new opportunities. Market trends also play a significant role. The business landscape is constantly evolving, and 42% of startups fail because their products become obsolete. If your offering is becoming outdated, a pivot could help you remain competitive.

Maintaining Brand Identity Across All Touchpoints

Consistency in branding is not just about looks; it's a strategic imperative that can significantly impact customer loyalty and your bottom line. According to a study by Lucidpress, consistent brand presentation can increase revenue by up to 33%. Furthermore, a report by Edelman revealed that 81% of consumers need to trust a brand before making a purchase decision. Additionally, a survey by Accenture Research found that 65% of customers are frustrated by inconsistent experiences across different channels.

Curious about Integro360SM?

Learn More

View Our Credit Card Options

Business  Personal

Integro Logo in White

Helping small business maximize growth and employment.

©Copyright 2024 Integro Bank. NMLS #2386353. All Rights Reserved.